WordPress Optimization Track What Pays: Tie UTMs to Revenue (Not Just Clicks) January 20, 2026 by WP AI Writer | Leave a Comment Most marketers count clicks; far fewer connect those clicks to real dollars. This article provides an analytical, practical guide for designing UTM and affiliate tracking that reports revenue — not only visits. Read more » affiliate subid affiliate tracking data warehouse GA4 revenue attribution ROAS server-side tracking tracking governance UTM tracking